Case Study

Fliteline Aviation Indonesia

introduction

This project is build and design a wordpress-based company profile website for flight school from the Philippines. This company recently has a new branch in Indonesia, and requires a website so that a new students can get to know more about this company. This company is located in South Jakarta, Indonesia, and the alumni from this company are already working in various airline companies This is a company profile website, used for introduce about Applepie Entertainment to their clients or prospective clients. This company has a motto, The First Event Organizer in Your Mind, which means that Applepie Entertainment will always be remembered first by peoples. Applepie Entertainment is form Makassar, South Sulawesi, Indonesia, and this company has experience in handling various events and brands from national until international scale.

Month / Year: March 20, 2020

Project Partner: Self Project

Services: Company Profile, Responsive Web Design, Web Cache, Maintenance, Blog

Method: Research, Define, Ideate, UI Design

Tools: Wordpress, Elementor, Figma, Adobe Illustrator

View Website: https://sekolahpilotfilipina.com/

what problem

Increase brand awareness of prospective students in Indonesia.

Become a website that can provide accurate, fast and easy to understand information for prospective students. in this way, the interest of these students can be higher

Can make this flight school have high quality and be able to compete with other aviation schools, which already exist in Indonesia

how the process

Research

To find the brand identity of this company, I did not explore their other social media for my inspiration, everything was available when I received the brief. Starting from the selection of colors, fonts and website layouts, everything has been recorded by this company, my part is only to make the sketch become a usable website. Fliteline Aviation want this website has a elegant theme, neat and has a consistent color arrangement. Again, because this website is based on wordpress, then I used an elementor builder when develop this website.

Define

-Sitemap
Based on these requirements, I created a sitemap that can explain the flow of this website. The goal of this sitemap is to make it easier to develop, and reduce the risk of link errors

Ideate

-Style Guide
In this project, I must apply three colors, those colors are white, red and black. This colors is taken from the identity on the logo, given by Fliteline Aviation. The main color is red, the second color is white and black is the accent color on this website. To support an elegant and neat theme, I choose Uni Sans and Arial for font type, because my reason is the character of this font which is formal and neat

Final result

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